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Marketing and Tradeshow Specialist
Alliance Laundry Systems, LLC is located in Ripon, Wisconsin, 20 minutes west of Oshkosh and Fond du Lac. We are currently seeking a Marketing and Tradeshow Specialist to join our team.
Purpose
This position works as an integral member of the marketing communications team to support marketing efforts and coordinate shows and events that promote and increase the visibility of brands.
Position Responsibilities:
- Primary Duties
- Work with National Sales Managers, Associate Brand Managers and Director of Marketing to set meeting or event concepts, goals, objectives, budgets and outcomes. Create event timelines and schedules and communicate information.
- Research tradeshows and competition show participation, develop show schedules, and set budgets. Work with Associate Brand Manager and Marketing Agency to develop promotional activities and displays to increase booth traffic.
- Manage all aspects of tradeshows and events within allotted budget, including securing space, arranging accommodations and personnel registration, ordering services, shipping equipment and support materials, communicating to attendees, event wrap-up and post event evaluation/surveys, and evaluating post-show data against actual spend.
- Serve as primary point of contact for travel vendor management. Monitor corporate travel reporting and analysis.
- Maintain image library and online database, provide customers with high-quality product images and location shots and manipulate existing image files.
- Design and manage surveys related to events and marketing activities. Collect survey responses and communicate data to appropriate departments.
- Set up marketing webinars, upload materials, and monitor webinar chat feature.
- Serve as department resource in the areas of presentation preparation, competitive research, online subscription management, and other marketing support, as assigned.
Position Qualifications
- Knowledge/Experience:
- Must have at least 1 year experience coordinating tradeshows and special events or other related experience.
- Proficient in Microsoft Office, Quark, Photoshop, Illustrator and Acrobat in a PC or Mac environment.
- Experience with developing and analyzing surveys, including using online services.
- Skills and Abilities:
- Excellent planning and organizations skills.
- Excellent verbal and written communications skills.
- Ability to self-manage workload, deadlines and priorities effectively.
- Ability to work collaboratively with both in-house team and outside vendors.
- Education:
- Bachelor's degree in Marketing, Business or related field.
- Physical Requirements:
- Prepared to work long hours and travel as necessary to attend events.
- Position involves sitting long periods, standing, manual dexterity, stooping, bending and minimal lifting.
Email: applyALS@alliancels.com (please include position applying for in subject line)
Mail To:
Alliance Laundry Systems LLC
Attn: HR Department
Shepard Street, PO Box 990
Ripon, WI 54971
Alliance Laundry Systems LLC is an Equal Opportunity /Affirmative Action Employer
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- Online Credit Application Featured in Planet Laundry July's issue of Planet Laundry magazine highlights Alliance Laundry Systems' new online credit application.